How to Own a Revolutionary Craft Biz

Learning How To Advocate for Yourself - With Christa Watson

Sam Hunter — Wed, 29 Apr 2026 10:03:18 GMT

Christa Watson join the pod in this episode, and we talk about the long journey to “overnight success.” She spent a lot of years thinking she had to get older to be “allowed” to do more with her business, and eventually became a hard working advocate for HERSELF, while being a kind resource for others.

We talk about how she has used that power to negotiate better contracts for herself in both book writing and pattern design. We also discuss how she has gone about learning what she wants to know (she’s tenacious about finding the right classes!) and where it has led her.

Subscribe now

Show Notes

Website - https://christaquilts.com/

Instagram @christaquilts - https://www.instagram.com/christaquilts/

YouTube - https://www.youtube.com/@ChristaQuilts

Asana - https://app.asana.com

Trello - https://trello.com/

QuiltCon - https://www.quiltcon.com/home

Christa’s books:

*Machine Quilting with Style - https://amzn.to/3NZj3wo

*The Ultimate Guide to Machine Quilting: Long-arm and Sit-down--Learn When, Where, Why, and How to Finish Your Quilts - https://amzn.to/3NMcHQR

*Piece and Quilt with Precuts - https://amzn.to/4sZVbaO

*99 Machine-Quilting Desings: Ideas & Options for Walking-Foot & Free-Motion Quilting - https://amzn.to/4bJSOBR

*How Do I Quilt It? Learn Modern Machine Quilting Using Walking-Foot & Free0Motion Techniques - https://amzn.to/4uQWvyo

Sara Lawson - https://sewsweetness.com/

Tula Pink - https://www.tulapink.com/

Alison Glass - https://alisonglass.com/

Pat Sloan - https://patsloanquilts.com/

Benartex - https://multisite.benartex.com/news/

BERNINA - https://www.bernina.com/en-US/Home-United-States

Riley Blake - https://www.rileyblakedesigns.com/

Bonnie Christine - https://www.bonniechristine.com/

Elizabeth Chappell Pattern Writing Class - https://quilterscandy.com/

Luke Matjas - Professor - https://www.lukematjas.com/

Sarah Watts - https://www.sarahwatts.com/

Ruby Star Society - https://www.rubystarsociety.com/

Craftsy - https://www.craftsy.com/

Moda - https://my.modafabrics.com/

Terry Atkinson - https://atkinsondesigns.com/

BERNINA 770 - https://www.bernina.com/en-US/Machines-US/Series-Overview/BERNINA-7-Series/BERNINA-770-QE

Christa’s Batting Scissors - https://christaquilts.com/2014/04/22/favorite-tools-batting-shears/

*Atomic Habits - https://amzn.to/4uLrWdL/

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Making the Changes to Ease Burnout - With Timna Tarr

Sam Hunter — Wed, 15 Apr 2026 10:02:59 GMT

#073 - Timna joins the podcast again to talk about some of the things she’s done to help ease the burnout she was feeling a couple of years ago. She re-evaluated how she does her teaching, and modified the WHERE to give her schedule some much needed space.

We also talk about the value of playing with artistic media that is not fabric-related to shake out new ideas, and to just have some fun. It can’t just be all work, all the time!

Show Notes

https://www.timnatarr.com/

Instagram: @timnatarr

Facebook: https://www.facebook.com/timnatarrquilts

Asilomar/Empty Spools - https://emptyspoolsseminars.com/

The Hill Institute - https://hillinstitute.com/

Studio E - https://www.studioefabrics.net/

Quilt Talk - https://ctpub.com/products/quilt-talk?srsltid=AfmBOoq_FrxcZCqtX0HvnQbeg4BUMMkhil1SVkk1NWkA5nX0hoDHtIqg

Page and Pixel - https://www.page-and-pixel.com/

Meow Mix fabric - https://www.studioefabrics.net/meow-mix-digital-full-collection-meow-mix/

Freedom From - https://freedom.to/

Cold Turkey - https://getcoldturkey.com/

Art Work by Sally Mann - https://amzn.to/4bHEZ8G

Slow Horses by Mick Herron - https://amzn.to/4jNOmWm

A Marriage at Sea by Sophie Elmhirst - https://amzn.to/4bbLpgm

Why I Love Wordy Quilts

Sam Hunter — Wed, 08 Apr 2026 10:02:06 GMT

Listen to the audio version here:

POINT: COUNTERPOINT

My desire to write this piece came about after reading this post by Laura Shaw, of her thoughts about the wordy quilts at the 2026 QuiltCon show. Laura’s essay covers far more than the topic of word quilts, but I’m keeping the focus of my response to just that part.

My takeaway from Laura’s essay is that she finds word quilts a bit simplistic, pigeonholed in their era, and she prefers to be engaged through color and composition. My take is that word art is engaging, and that pretty much all art we see will be assigned to its era or movement in future times.

To be clear, my piece here is more counterpoint than criticism.

I love that Laura and I can each publish our own views. And also to be clear, she and I are cordial colleagues so none of this is about asking you, dear reader, to choose a side and defend it to the death! Let’s forgo that exhausting paradigm, shall we? I really enjoyed some of the points she made and how they gave me pause for new thoughts. I offer mine as another way to consider word quilts, and hope that between these two opinions, you find your own.

BACKGROUND

In case you didn’t know, I’ve always been a word-nerd. I got into fonts as a teenager, and have been paying attention to how words and images were used together in the Sunday comics (and later, everything from cereal boxes to editorial cartooning) since I was six years old.

I’m also pretty much a straight shooter, often to the discomfort of the people I love, because to know me is to occasionally be singed by my bluntness. I hope, fervently, that said beloved people also know how much I love them despite this mouth. In the inimitable parlance of my British family, I’m known for calling a spade a bloody shovel.

ART as LANGUAGE

For me, art has always had the capability of operating as another language with which to communicate. When the words we speak can’t penetrate any more, art often can. And sometimes, that means using words in places you don’t expect to find them.

Laura posits that wordy quilts don’t leave you much room for interpretation. It’s all laid out, RIGHT THERE, and you have no where else to go with it, whereas a more abstract, non-verbal rendering of the concept gives the viewer more space for personal interpretation. For me… the more abstract works hit sometimes, but often miss. Sometimes it looks to me like the artist did the thing they usually do (abstraction, minimalism, improv, stripes, curves, transparencies, raw edges, prairie points even, etc.) and then named it something topical like “Heat Dome #17” - and I find myself adrift, not making the connection between the work and title. Ok… they made this during the era of heat domes being all over the news, but I’m not getting the relevance of the pink splotch to “heat” or “dome” - was this about strawberry crops? Pink flip-flops? The Pink Drink at Starbucks? (and I am not refering to an actual work here… just the idea of a fictional one)

I KNOW: This could easily look like I don’t want to think for myself, but my aforementioned friends and I can assure you that I am not without opinions, even when I’m not given a toe-hold into an artwork!

I know that many artists like to do their thing, and leave it up to the viewer to decide what it all means. But I WANT to know the story behind it. I’ve always wanted to know HOW the clock worked, not just that it was time for a cuppa. When it comes to art, I don’t want to look at a cacophony of color and think “nice use of blue,” I want to know that using that blue, to that artist, was about expressing something important to them. I want to GET what they were aiming for, FEEL it. I don’t want to miss the major plot line because I was busy trying to make sense of a splotch of pink in a weird place.

And I also want to say that not all art fails here for me. Much of what I admire transmits its meaning in a way that transcends any limitations in the medium or style of the work - or even its era. For instance, I can see Basquiat’s frenentic commentary on colonialism without reading a single word about it. I can see the quiet power of Artemisia Gentilleschi’s women without knowing the biblical stories that inspired them. Maybe, me not “getting” a work is a combo of it just not being what turns me on and the artist not hitting the mark - or at least not hitting it in a way that resonates for me.

SO: WORDY ART

Here’s the thing about words… once they are written where you can see them, it’s really hard not to read them. Think of trying to ignore closed captions on TV: I get so caught up in reading the words (even ones I can hear clearly) that I stop looking at the rest of the screen.

HOW you write words is as much a part of the art as WHAT you write - these are the tools of the word artist. You can write them in unmissably BOLD, plain language, standing as confrontationally tall as a billboard in a small space. You can make them so tiny most people give up after two sentences. You can hide them in layers, making the viewer really work for it. None of this is random, it’s by design: think legalese in a tiny font buried deep in the instructions; make it hard to read, and we WON’T read it.1

When done well, word art can look deceptively simple, yet the longevity of the work and its artists speak to their considerable skill. I offer the 50+year careers of Jenny Holzer, Barbara Kruger, and Faith Ringgold as evidence. And their work is STILL relevant because we’re still dealing with the issues they made the work about.

Jenny Holzer

Barbara Kruger

Faith Ringgold

Laura writes: “When a quilt relies on a worded message to convey meaning it leaves the viewer with no where else to go.”

I offer that maybe that was the point.

She writes: “ People either resonate with the words or they don’t (emphasis mine) And apparently there were a lot of attendees at QuiltCon this year who did not appreciate these messages.”

I offer that NO art resonates for everyone. And I bet there were plenty of non-word works at QuiltCon that were far from appreciated by the all the viewers2; I saw plenty online that were not my cuppa.

And for the record, many artists are not the least bit interested in making you comfortable. Quite the opposite sometimes.

Laura wishes they could have been more subversive, “less reliant on in-your-face messaging, which could’ve possibly drawn people deeper into the work, creating an opening where the quilt’s visuals moved them and then perhaps softened a hardened stance.”

I offer that maybe I’m not interested in a softened stance, nor am I interested in leaving enough room in my concept for you to completely miss my point. I don’t want you to imagine for a hot second that my (fictional) pink splotches might be a stand in for flowers when I’m talking about the number of children who die in the crossfire of war.

LOOK: Laura makes abstracted art quilts, I make wordy ones. OF COURSE we are adept at defending our views and our interests!

YOUR ART, YOUR VOICE

But here’s the the thing: it’s SO important that we write about these things, and especially about our OWN work.

After studying art history all the way up through an MFA, it became obvious to me that that finding primary source information about an artwork - the artist talking/writing about their OWN art, in the era/time/movement it was created - was the way to best understand the art, and where it sat in the overarching pantheon of history. So much canonical art history has erased or misrepresented everything except the art of the white men who controlled the canon. These days, I take with a grain of salt any art history or criticism that doesn’t include the voice of the artist, especially in contemporary art.

I wanted to know more about Laura’s abstract, improv art quilt “Your Mother. Your Daughter. Your Sister. Your Grandmother. You.” so I interviewed her about a year ago for the pod. I wanted to hear from her what she was reaching for when she made the work. Go listen to it here.

And incidentally, despite the work being abstract, and thus open for broader interpretation than its intent, it was banned from a show because the organization thought someone might interpret all that improv as the artist intended (via her statement), and get offended. Here we have a perfect example of a less in-your-face interpretation still not mitigating a hearty clutching of pearls!

One thing that is not up for interpretation is the lengths some people will go to get offended, and how far they’ll take the fight.

ANYWAY, BACK TO THE ART

Just to show you how my brain thinks, when I first saw an image of Laura’s art quilt without knowing what it was about, I saw a riot of red improv, done in a style I feel is common in the last dozen years of what we call modern quilting3; I needed the toehold of the interpretation to want to go deeper. I will also say I don’t have an improv bone in my body so most of the time I’m just impressed with the technicality of making all those seams lay flat… see, I’m already caught up in the construction puzzle. And none of how my brain or any one else’s works is in Laura’s, or any other artist’s control.

No one is for all art.

All art is not for everyone.

But I hope you take the time to decide what IS for you. I’ll be over here playing with words, working to make sure you get my point.

…so you can bury all sorts of terms and conditions in there that we would never agree to if it was both big enough to read without glasses, and written in non-obfuscating language.

Trying to make a universally beloved work is a fools errand - you’ll end up with the artistic equivalent of a beige 4 door sedan that offends few and thrills no one. Trust me, we want our feelings to be moved, and we’ll risk wading through stuff we don’t resonate with - or even stuff that pisses us off - in order to get that thrilling dopamine hit.

This style of improv seems to stem from a toolbox of techniques taught over the years at QuiltCon by various quilt improv artists… Hmm. Chicken or egg?

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Collaborative Design Projects - with Kristy Lea

Sam Hunter — Wed, 01 Apr 2026 10:02:33 GMT

Kristy Lea visits the pod again, and this time we dig into what it takes to run and participate in collaborative design projects.

We discuss the differences in doing free block projects for strategic email list growth, and patterns for sale projects - and Kristy and I have collaborated on both kinds in the past couple of years.

There’s a lot of organization to get them up and running, and Kristy reminds us that the customer service lift can be pretty heavy at the outset. But we both agree that enthusiastic customers - especially the ones that write sweet emails - are worth the efforts!

Subscribe now

Show Notes

Kristy Lea - Quiet Play Designs - https://quietplaydesigns.com/

Instagram - https://www.instagram.com/quietplay/ @quietplay

Back to Nature QAL - https://www.leilagardunia.com/back-to-nature-paper-piecing-quilt-along

Angie at Gnome Angel - https://www.gnomeangel.com/

Leila Gardunia - https://www.leilagardunia.com/

Frightful Fun Block of the Month - https://huntersdesignstudio.com/product/frightful-fun-block-of-the-month/

EQ8 - https://electricquilt.com/online-shop/category/electric-quilt-8-eq8/?srsltid=AfmBOop3VMc-cG6ufCKyB9t62HcAb4n1Afq-upsp_f9SvwSVhc-oOSD8

Adobe Illustrator - https://www.adobe.com/products/illustrator.html

Winter Wonderland - https://quietplaydesigns.com/pages/winter-wonderland-signup?srsltid=AfmBOop_wVwb7XtABRH_MkMQyplDdyLK8XavqRzKF4XfcSQpfngjwPPV

Nicole of Sew Much Moore - https://www.sewmuchmoore.com/

Leslie of Seasoned Homemaker - https://www.seasonedhomemaker.com

Make Mine Mini - https://quietplaydesigns.com/products/make-mine-mini-fpp-membership

Frightful Fun BOM Podcast - https://www.revcraftbiz.com/p/the-frightful-fun-block-of-the-month

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Big Quilt Shows - Exhibiting, Lecturing, and Teaching - with Daisy Aschehoug

Sam Hunter — Wed, 18 Mar 2026 10:00:41 GMT

# 071 - Daisy Aschehoug returns the the podcast to talk about working for the big quilt shows, and the wide variations in compensation they offer.

As you well know, my biggest concern is always to challenge any model that relies on the underpaid labor of women for its success.

There are so many levers to pull in terms of paying people well (or at least fairly), and we talk about the pros and cons of some of the decisions both we and a venue can make. They can also be profitable in terms of exposure - which we all know is my least favorite currency!

It’s a great discussion that covers a lot - including making sure your contracts cover shipping (with tariffs) correctly.

Subscribe now

Show Notes

Website - https://warmfolk.com/en-us

Instagram - https://www.instagram.com/warmfolk/?hl=en @warmfolk

Facebook - https://www.facebook.com/warmfolk

Heather Black - https://quiltachusetts.com/

Heather and Daisy’s book - Quilt Modern Curves & Bold Stripes: 15 Dynamic Projects for All Skill Levels - https://amzn.to/3KWpsXT

Studio Art Quilt Associate - SAQA - https://www.saqa.com/

Global Quilt Connection - https://www.globalquiltconnection.com/

Mary Lou Weidman - https://www.marylouweidman.com/index.php

QuiltCon - https://www.quiltcon.com/home

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

All About the Trade Shows - With Maddie Kertay

Sam Hunter — Wed, 04 Mar 2026 11:01:12 GMT

#070 - Maddie Kertay returns to the podcast for a discussion about trade shows. Hot on the heels of Quilts Inc shutting down the long-running Houston Quilt Market, H&H, which has been running a spring trade show for a couple of years, announced that they will add a Fall event in Houston to their line up.

What does this mean for industry professionals? Strategy! Maddie and I discuss how to spend your money wisely to get the best out of going to one of these events.

Subscribe now

Show Notes

Bad Ass Quilter - https://www.badassquilterssociety.com/

Patreon - https://www.patreon.com/BadAssQuiltersCommunity

Instagram - https://www.instagram.com/the_badass_quilter/ @the_badass_quilter

H&H Americas - https://hh-americas.com/

Houston Quilt Show - https://www.quilts.com/

Kim Kight - https://www.instagram.com/kmelkight/?hl=en

True Up - https://www.trueup.net/

QuiltCon - https://www.quiltcon.com/home

Cherrywood Fabrics - https://cherrywoodfabrics.com/

2026 Cherywood Fabric challenge - https://cherrywoodfabrics.com/pages/storytime-cherrywood-challenge

Productive Flourishing -

Robert Kaufman - https://www.robertkaufman.com/

Six Degrees of Kevin Bacon - https://en.wikipedia.org/wiki/Six_Degrees_of_Kevin_Bacon

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

# The 100 Days Project - Analog Thoughts

Sam Hunter — Tue, 03 Mar 2026 14:03:00 GMT

I can’t say I’m much of a joiner.

I’m not sure if it’s an under-current of not wanting to just follow the crowd, or a fear that the crowd will reject me for being the prickly outlier that I often am. And regardless of how much I don’t want to be pushed into a group mold, being pushed out of one stings like hot sauce in a paper cut. So I prickle more and avoid more, building a defensive shell of protection.

Which is EXHAUSTING, because we’re already carrying heavy defensive shells to handle the (gestures out the window) hellscape out there.

So I’ve been thinking about joining in on the 100 Days Project. Every year it intrigues me, then I get caught up in a hundred other things and then it passes me by. I tell myself if I can’t start on the first day then the window is GONE. That if I don’t do it EVERY day perfectly, then I’m a failure.

Then I look at where those stories come from (Perfectionist parents? Patriarchy? Puritanically founded society?) and ya know, I’m exhausted with that TOO.

So screw that.

I’m gonna do it. Starting NOW (despite the official start date of 2026 being February 22). Who cares if I’m a bit late? Who cares if I miss a day? Certainly no one whose opinion I value more than my own with regard to my day-to-day capabilities!

I used to think such projects were about getting to 100 pieces of something in a programmed time frame. Perhaps the shortest timeframe. Or maybe an efficient one, especially if squeezed into a busy life. Ah, the sour smell of capitalism strikes again.

But I’ve been thinking about it differently this week. For me, it’s about creating a SPACE for something. That idea that you don’t FIND time as much as you have to MAKE it.

As to the what to make? Well, I’ve been pondering how to have more analog activity in my life. Stuff where my hands and eyes and brain are getting it together, but none of them are close to a screen. And that using my hands and eyes and brain together in a consistent-ish way for a few months will BUILD the muscle memory for doing even more with them.

I also think about the potential for happy accidents that could lead down exciting paths, like the ones my friends Mel Beach and Sarah Goer have shared with me.

The more I’ve been thinking about it, the more I wonder if the physical things I might output could be rather inconsequential when compared to the observation, the noticing, the slowing down, and the habit building that matter more.

So I’m going to mash up a couple of things I’m currently enjoying:

I recently bought a couple of vintage typewriters, and have been having a blast typing actual letters on them, trying to regain a very atrophied skill I used to enjoy immensely. Composing a letter is such a different form of communication from the short texts I send out daily. And the effort of pushing down the keys in a typewriter that’s as old as me is a workout compared to my super-light digital keyboards.

I’ve also been a decades-long fan of message-making artists like Jenny Holzer and Barbara Kruger. Yes, normally fabric would be my medium, but my MFA is in Fiber, and paper is fiber, so paper* it is.

Jenny Holzer made amazing work out of her Truisms series - statements that she felt were true. So I’m going to start there.

Follow here if you’re interested in seeing where it goes…

AND PLEASE JOIN ME if you’d like to - no matter how late or imperfect you might be. It’s about what YOU need from the project, not what you may think the group expectations might be asking for 🙃

*Hmmm. I wonder how fabric might go through my typewriter…

To AI or Not - with Holly Marsh

Sam Hunter — Wed, 18 Feb 2026 11:02:04 GMT

#069 - Holly Marsh

My friend and fellow biz owner and artist Holly Marsh returns to the podcast for a great discussion about using AI.

There is no doubt that AI is here to stay, but how much of it is actually useful or time-saving in YOUR business. And given the planetary resource costs of keeping data centers running, not to mention the time to train AI to understand what you want, is it worth it for you.

We both agree that there are a few things that might be worth it - for instance, writing SOPs (standard operating procedures and the like). But what do you do if you want to preserve your writing voice? And how can you make sure it’s giving you good information? (Hint: you can’t… you still need to think critically and do your own research).

It’s a great discussion. We don’t necessarily reach an easy yes or no solution, but we came up with plenty of things to consider.

Subscribe now

Show Notes

Instagram - https://www.instagram.com/hollymarshmallow/ @hollymarshmallow

Ecommerce Arcade - https://ecommercearcade.com/

Illustration Business - https://hollymarshmallow.com/

Fine Art Supply in Astoria - https://fineartsupplyastoria.com/

Shopify - https://www.shopify.com/

There’s a Reason Women Aren’t Swooning over AI Like Men are:

The Noösphere

There's a Reason Women Aren't Swooning Over AI Like Men Are

The Noösphere is an entirely reader-supported publication that applies recent social science research to the cultural, political, and technological issues shaping our …

5 months ago · 10468 likes · 376 comments · Katie Jagielnicka

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

All Things Email - with Carolina Moore

Sam Hunter — Wed, 04 Feb 2026 11:01:00 GMT

#068 - Carolina Moore comes back to the podcast to discuss all things having to do with email strategy. We cover email providers, lead magnets, how to interpret analytics, and what goes on under the hood of the internet with respect to deliverability, unsubscribes, and junk mail.

We also talk about the bane of small businesses everywhere, the dreaded credit card charge-back, and why it’s ALWAYS kind to reach out to a small business to resolve an issue before you call the credit card co.

Subscribe now

Show Notes

Website - https://alwaysexpectmoore.com/

YouTube - https://www.youtube.com/craftmoore

Instagram - @craftmoore - https://www.instagram.com/craftmoore

Facebook Group for Quilt Pattern Designers - https://www.facebook.com/groups/856309977824732

Embroidered Journey - https://embroideredjourney.com/

Back to Nature QAL - https://www.leilagardunia.com/back-to-nature-paper-piecing-quilt-along

Flodesk - https://flodesk.com/

Aweber - https://www.aweber.com/

Mailchimp - https://mailchimp.com/

Kit - https://kit.com/

WooCommerce - https://woocommerce.com/

Lego Sam Blanket Fort - https://www.instagram.com/huntersds/p/CEl84sQnNQs/

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

The Importance of Business Branding, and Form vs Function in Pattern Design - With Lindsie Bergevin

Sam Hunter — Wed, 21 Jan 2026 11:02:52 GMT

#067: Lindsie Bergevin joins us to talk about the Quilter’s Planner, and how it’s changed over the years based on both customer feedback and the ever-changing manufacturing landscape.

We discuss how important good design is, and that it’s not always obvious because good design just really works.

We also talk about the difficulties of being charge of all the aspects of your business, and how self care - especially good sleep is critical to keeping up with all the tasks

Subscribe now

Show Notes

QuiltCon - https://www.quiltcon.com/home

Website - https://lindsiebergevin.com/

Instagram - https://www.instagram.com/lindsiebergevinstudios/?hl=en

Quilter’s Planner - https://forcreatives.pub/

Instagram - https://www.instagram.com/thequiltersplanner/

Elizabeth Hartman - https://elizabethhartman.com/

Fancy Forest - https://elizabethhartman.com/pages/fancy-forest

Flyaway quilt pattern - https://www.heatherjonesstudio.com/fly-away/

Crio Bru - https://criobru.com/

We’ll post the videos from Halloween here by the end of the year:

https://www.youtube.com/@adventureswithskyandi

Juki TL-2010 - https://www.jukihome.com/products/sewing/tl-2010q.html

Featherweight - https://en.wikipedia.org/wiki/Singer_Featherweight

The Freelance Mum book https://www.amazon.com/Freelance-Mum-Annie-Ridout/dp/0008352593

Clever Fox Weekly Planner - https://cleverfoxplanner.com/

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

From Doubt to 2000 Students - with Andi Barney

Sam Hunter — Wed, 07 Jan 2026 11:01:33 GMT

Episode 066

It was great having Andi Barney on the pod to talk about turning her passion for vintage machines into one of the most unique businesses in our industry, that of teaching people sewing machine maintenance. Not only does she teach people how to take care of their own, but she now runs a program to train people as machine techs - something we’ll always need as long as we’re sewing!

Our conversation also got into the changing needs of the sewing public. While there are many of us taught to sew either in school or by our grandmothers - and in formal ways to make clothes, quilts, and other household items, Andi is seeing a huge trend of younger sewists interested in defeating fast fashion through making their own quality clothing, and lots of recycling and upcycling what we already have to keep it going longer.

Subscribe now

Show Notes

Website - https://www.andibarney.com/

Youtube - https://www.youtube.com/@SewingDocAcademy

Facebook - https://www.facebook.com/asbarney

Ted Lasso - ‎Watch Ted Lasso - Show - Apple TV+‎Apple TV+https://tv.apple.com › show › ted-lasso

Vintage Elna Grasshopper - https://elnagrasshopper.wordpress.com/2011/12/25/an-introduction-to-a-grasshopper-part-1/

Janome Jem Gold - https://www.janome.com/product/jem-gold-660/

Libby Lehman - https://thequiltshow.com/quiltipedia/who-is-libby-lehman

Innova - https://innovalongarm.com/

Necchi - https://www.mynecchi.com/

Sewing Doc Academy - https://www.sewingdocacademy.com/

Portland Modern Quilt Guild - https://portlandmodernquiltguild.com/

The Powermind System: Twelve Lessons on the Psychology of Success by Michael Monroe Kiefer - https://amzn.to/48w6e4z

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Cheerleading People's Creative Expression - with Heather Givans

Sam Hunter — Wed, 10 Dec 2025 11:01:08 GMT

Episode 065

Heather Givans runs Crimson Tate, a quilt store, but it’s really a supportive community that lives inside a building. Heather brings her former high school art teacher and camp counsellor chops to the community she serves at the store.

Heather is a life-long learner and I love her endless curiosity about things (listen to the pod to hear about how studying languages led her to teaching art in a roundabout way). When she talks about all the things she’s gotten herself into (and out of!) there is such an undercurrent of joy in how she approaches things, and I find it so infectious. It shows up in her fabric design, and honestly, in every hug and laugh I’ve ever shared with her. (She gives the BEST hugs)

Subscribe now

SHOW NOTES

Website - https://heathergivans.com/

Instagram - https://www.instagram.com/heathergivans/

Crimson Tate - https://www.crimsontate.com/

Facebook - https://www.facebook.com/crimsontate

Instagram - https://www.instagram.com/crimsontate/

Fabric Design - https://heathergivans.com/fabric-design/

Literary fabric line - https://heathergivans.com/fabric-design/literary/

Indiana Pillow - https://www.crimsontate.com/shop/c/p/Hello-Indiana-Pillow-Pattern-x90378571.htm?srsltid=AfmBOopox7aj3gxYpuPRo3T5vMJd0AWB7TbYUY4LpSEJpX5lksH1pxW4

Other state pattern pillows - https://www.crimsontate.com/shop/Patterns/Craft-Patterns.htm

*Braiding Sweetgrass by Robin Wall Kimmerer- https://amzn.to/4nbaP0s

Pantone color of the year, Mocha Mousse - https://www.pantone.com/color-of-the-year/2025?srsltid=AfmBOoqVV9D4-cKFNmODEGdyzrcvxl8Bh5ats2aIonxM_xLYGvM8XH7C

*Creating Magic by Lee Cockerell- https://amzn.to/47RFOdq

Harriet Headband - https://www.harrietheadband.com

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

The Balance of Passion and Business - With Libs Elliott

Sam Hunter — Wed, 26 Nov 2025 11:01:22 GMT

Episode 064

Libs and I fired up this conversation a few weeks before we hung out in person at the European Patchwork Meeting in September. She was just finishing up the work that she exhibited (what a WOW show) and we talked a lot about managing the balance between the art we make for the soul, and art we make for the biz.

I can tell you that after hanging out in person for a week, I’ve added Libs to my list of fave peeps in the biz. She is thoughtful and generous, and really cares about taking care of the community she has created (the Sew Squad!). I enjoy her perspectives on things (see also our bonus recording with Daisy Aschehoug from EPM!) and honestly can’t wait to have another good gab with her… right after we both hit some deadlines!

Subscribe now

Show Notes

Website - https://libselliott.com/

Instagram - https://www.instagram.com/libselliott

YouTube - https://www.youtube.com/libselliott

Facebook - https://www.facebook.com/libselliott

Patreon - https://www.patreon.com/libselliott

Sneaky Dee’s Bar in Toronto, Canada - https://www.sneakydees.com/

Cliff’s PDX - https://www.cliffspdx.com/

Lib’s Textile Tour in Japan - https://kyotokimono.com/pages/trips-to-kyoto

Nancy McDonough - https://kyotokimono.com/pages/who-we-are

Sew Squad - https://sewsquad.libselliott.com/

European Patchwork Meeting - https://patchwork-europe.eu/en/home/

Luke Haynes - https://www.luke.art/

Zak Foster - https://www.zakfoster.com/

Productive Flourishing -

Start Finishing - https://www.productiveflourishing.com/p/start-finishing

Team Habits - https://www.productiveflourishing.com/p/team-habits

Heidi Parkes - https://www.heidiparkes.com/

Tara Faughnan - https://tarafaughnan.com/

QuiltCon - https://www.themodernquiltguild.com/quiltcon/quiltcon-home

Soak Wash - https://soakwash.com/

Jacqueline Sava - https://soakwash.com/blogs/soak-stories/soak-story-1

Andover Fabrics - https://www.andoverfabrics.com/

Libs Fabric Collections - https://www.andoverfabrics.com/SingleDesignerNew.php?Designer=Libs%20Elliott

Tula Pink - https://www.tulapink.com/

Alison Glass - https://alisonglass.com/

Juki TL-18 QVP - https://jukiquilting.com/products/haruka-tl-18qvp.html

Pfaff Passport - https://www.singer.com/products/pfaff-passport-2-0-sewing-machine?srsltid=AfmBOopr79ehdR__jUhybwXPK_qaO2AoyDcwS4nR6crultIls32aHa9A&variant=47703999086871

Pfaff expressions - https://www.singer.com/collections/all-pfaff-machines?srsltid=AfmBOopCnN1nVb7VdJN0s-TvVPtt9N2kp29_Xq_TzT3QtF_vQw3P6QQF

Daisy Ashehoug - https://daisyaschehoug.com/

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Choosing the Rules to Follow - with Chawne Kimber

Sam Hunter — Wed, 12 Nov 2025 11:01:29 GMT

Episode 063

It was SO great to sit down with Chawne Kimber and talk about her quilts. I was a huge fan of her work before I met her, and through the years of our friendship, my appreciation for both her and the work she makes has only deepened.

Much of her work has a deep intentionality in the materials and their origin, and Chawne integrates that with the meaning of the pieces. She’s also got the best sense of humor and play too, and I love it when she lets that loose.

Our convo covers a lot of her thoughts about making. She talks about rules - the ones that make sense to follow (like those that create integrity in construction) and those that should be heartily ignored. She speaks of having a machine set up with a small pile of fabric next to it to just sit and doodle - and by doodle she means sew the small pieces to just see what happens. Nothing like my process, but I’m planning to try the similar doodling (tho perhaps with other media) to just see what happens.

Getting a peek into another’s artistic process is such a treat, and a privilege too. I really hope you enjoy this one.

Subscribe now

Show Notes:

Instagram - https://www.instagram.com/cauchycomplete/?hl=en

Quilting for Dummies - https://amzn.to/3HA5EHU

Tonya Ricucci - http://lazygalquilting.blogspot.com/

Word Play Quilts - https://amzn.to/4fA8Akm

Bonnie Hunter’s Blog - https://quiltville.blogspot.com/

Cotton Sophisticate, 2015 (I’m Just a Sophisticated Cotton Picker) - https://www.internationalquiltmuseum.org/quilt/20210500002

The One for Eric - https://www.saqa.com/art/browse-collection/one-eric-g

Samantha Hoyt - https://www.agatheringofstitches.com/

Gather Here - https://gatherhereonline.com/

QuiltCon - https://www.themodernquiltguild.com/quiltcon/quiltcon-home

Tara Faughnan - https://tarafaughnan.com/

Slow Poetry #1 - https://americanart.si.edu/artwork/slow-poetry-1-120751

Routed West: Twentieth-Century African American Quilts in California - https://bampfa.org/event/exhibition-tour-routed-west-twentieth-century-african-american-quilts-california

Of Salt and Spirit: Black Quilters in the American South - Curated by Dr. Sharbreon Plummer - https://www.msmuseumart.org/exhibition/of-salt-spirit/

Unconventional & Unexpected By Roderick Kiracofe - https://www.quiltfolk.com/product/unconventional-unexpected/

Tracey Emin - https://www.instagram.com/traceyeminstudio/?hl=en

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Always Learning and Experiencing - with Latifah Saafir

Sam Hunter — Wed, 29 Oct 2025 10:01:10 GMT

I first met Latifah as she helmed the Los Angeles Modern Quilt Guild about 15 years ago, and it’s been an honor to remain connected over the years, and to see her business and statute in the industry develop.

We talk about how being a traveling educator gave her an inside look at so many quilts shops, and how that information formed her pattern + ruler/template strategy. Latifah used her background in engineering to create the Clammy™ and HuRTy™ rulers and the patterns that use them.

We talk about choosing when and where to grow a business, and also when and where to scale back as circumstances demand (Latifah cared for her elderly grandfather until he passed), a tango of experimentation and refinement as circumstances dictate or allow.

Finally, we talk about the importance of speaking up for each other within our industry, making safe spaces for our colleagues that have historically not been safe, and creating broader communities that are inviting and inclusive.

Subscribe now

Show Notes

Website - https://www.latifahsaafirstudios.com/

Instagram - https://www.instagram.com/latifahsaafirstudios/

Facebook - https://www.facebook.com/latifahsaafirstudios

YouTube - https://www.youtube.com/@LatifahSaafirStudios

Los Angeles Modern Quilt Guild - https://lamqg.org/

Jacquie Gering - https://www.jacquiegering.com/

Alissa Haight Carlton - https://www.alissahaightcarlton.com/

The Modern Quilt Guild - https://www.themodernquiltguild.com/home

The Clammy™ - https://shop.latifahsaafirstudios.com/collections/clammy-patterns

Glam Clam Quilt - https://shop.latifahsaafirstudios.com/collections/pdf-patterns/products/glam-clam-quilt-pdf

Jaybird Quilts - https://www.jaybirdquilts.com/

HuRTy™ Rulers - https://shop.latifahsaafirstudios.com/collections/the-hurty

Quilt Market - https://www.quilts.com/quilt-market/

Janome M7 - https://www.janome.com/product/continental-m7-professional/

Carolyn Friedlander - https://carolynfriedlander.com/

Giucy Giuce - https://www.giucygiuce.com/

Ruby Star Society - https://www.rubystarsociety.com/

Sarah Watts - https://www.sarahwatts.com/

Rashida Coleman-Hale - https://www.rashidacolemanhale.com/

Linear by Rashida Coleman-Hale - rashida coleman hale linear

*Atomic Habits by James Clear - https://amzn.to/47fypUE

Pine Meadows Ranch - https://roundhousefoundation.org/pine-meadow-ranch/

Allie of Exhausted Octopus - https://exhaustedoctopus.com/

Michelle Wilkie - https://www.mlwilkie.com/

National Quilt Museum - https://quiltmuseum.org/

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter's Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Stitching Your Feminism - with Stephanie Rohr

Sam Hunter — Wed, 15 Oct 2025 10:00:41 GMT

Stephanie Rohr first crossed my radar a few years ago, when a NY Times article detailed that her first book, Feminist Cross Stitch, got pulled from Michaels for having profanity in its pages. I immediately bought the book (solidarity!) and thought what a cool woman, I hope to meet her some day!

Well friends, that day happened and it was such a great convo. We talk about both the support and reactions to her books (the second one has lovely messages of self care - and a relatively equal ratio of cuss words, all supported by her publisher)

We talk about the political aspects of stitching, but also the practical, financial, accessible, and ergonomic aspects of it too. Being in any creative field that calls upon your body demands that you figure out how to do it without hurting yourself!

Stephanie’s theater background has inspired and informed some of the words she stitches, but stitching was also a way to busy her hands while calming her mind in theater productions and rehearsals. All that stitching eventually turned into a business.

She loves to teach - but even more than that, She’s a huge proponent of just stitching any way that works for YOU. No perfect backs, unless you want them to be - just have fun doing it!

Subscribe now

Show Notes

Website - https://stephxstitch.myshopify.com/

Instagram - https://www.instagram.com/stephxstitch

Patreon - https://www.patreon.com/stephxstitch

Stephanie’s first book, Feminist Cross Stitch - https://stephxstitch.myshopify.com/collections/feminist-cross-stitch-book/products/signed-feminist-cross-stitch-hardcover-book

New York Times on Feminist Cross Stitch Book - https://www.nytimes.com/2021/03/16/us/feminist-cross-stitch.html

Second Book, Self Care Cross Stitch - https://stephxstitch.myshopify.com/collections/feminist-cross-stitch-book/products/signed-self-care-cross-stitch-hardcover-book

Kay’s Creation stands - http://www.kscreations.com/floorframes.htm

*Ball Tip Needle for Cross Stitch - https://amzn.to/452WsoA

Subversive Cross Stitch - Julie Jackson - https://subversivecrossstitch.com/

One of the best sellers - C-word kit - https://stephxstitch.myshopify.com/collections/cross-stitch-kits/products/kit-c-unt-c-word-funny-feminist-subversive-cross-stitch-supplies-diy-kit-supplies

C-word pattern - https://stephxstitch.myshopify.com/products/pattern-mature-c-nt-floral-cross-stitch?_pos=5&_sid=7aeb910d3&_ss=r

Behold the field kit - https://stephxstitch.myshopify.com/products/behold-the-field-in-which-i-grow-my-fucks-cross-stitch-kit?_pos=1&_sid=308e029b4&_ss=r

And pattern - https://stephxstitch.myshopify.com/products/copy-of-behold-the-barren-field-in-which-i-grow-my-fucks-cross-stitch-art?_pos=2&_sid=308e029b4&_ss=r

Moo Deng pattern - https://stephxstitch.myshopify.com/products/moo-deng-become-ungovernable-pdf-cross-stitch-patern?_pos=2&_sid=709972434&_ss=r

*Let’s Move the Needle - by Shannon Downey - https://amzn.to/4olIs0w

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter's Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

BONUS EP: At the European Patchwork Meeting with Libs Elliott and Daisy Aschehoug

Sam Hunter — Wed, 08 Oct 2025 02:30:27 GMT

I recently attended the Carrefour European Patchwork Meeting (EPM) in Alsace, France. I shared lodging with Daisy Aschehoug and Libs Elliott, both veteran attendees and exhibitors.

Libs was on the jury for the show, and was also exhibiting an all new solo show, a series of quilts made with generative code. I got to help hang that show and it was magnificent.

One evening, I put the microphone in the middle of our table, and we poured some wine, turned on the mic, and just had a chat. We covered artistic process, new and old ideas in quilting, the eternal tension of derivation vs inspiration, and remembering to turn on the camera occasionally!

I hope you enjoy a peek behind the scenes!

Subscribe now

Show Notes:

European Patchwork Meeting - https://patchwork-europe.eu/en/home/

Daisy Aschehoug - https://warmfolk.com/en-us

Libs Elliott - https://libselliott.com/

Libs’ exhibition -

Tara Miller - https://quiltdistrict.com/

Cath Hall - https://wombatquilts.com/

Radha Weaver - Sewing Through Fog - https://www.sewingthroughfog.com/

Shin-hee Chin - https://shinheechin.com/

Libs Elliott generative code quilts - https://libselliott.com/pages/gallery?srsltid=AfmBOoqjY1sPDl3oH4GgB-b_2bayDHPXlr4fDQUZBi6hKuf_lBGEU9c9

Rose City Originals - Chris Marchini - https://rosecityoriginals.com/

Dianne Firth - https://patchwork-europe.eu/en/artistes/dianne-firth-2/

Luke Haynes - https://www.luke.art/

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter’s Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Embracing Tradition - with Tara Faughnan

Sam Hunter — Wed, 01 Oct 2025 10:00:44 GMT

#060: Tara Faughnan takes us on her quilting journey, through fabric design and a passion for traditional quilting blocks. She was recently the keynote speaker at QuiltCon 2025, and the attendees got to see her exploration of her maximalist traditional quilts in a lovely solo exhibition.

Tara talks about finding the rhythm in her color palettes, which I find to be very distinctive! We talked about collaborative processes, and Tara says that while she collaborated a lot when she was designing textiles, she doesn’t look for collaboration when designing her quilts.

We talk about how she researched the data she presented in her keynote about how poorly represented women in in museums, fine arts, galleries, and collections, and that despite occasionally thinking she should be come a painter to garner more art-world respect, she always returns to the women-driven lineage of quilting - and how much she values being part of that lineage. She talks more about all the feels around creating that keynote, but I’ll let you give it a listening her own words rather than my cliff-notes!

She also talks about figuring out the right things to do, industry-wise, that make money, and appeals to us to stop working for free (motion seconded!)

Subscribe now

Show Notes

Website - https://tarafaughnan.com/

Instagram - https://www.instagram.com/tarafaughnan

Facebook - https://www.facebook.com/people/Tara-Faughnan-Quilts/100083173158162/

YouTube - https://www.youtube.com/channel/UCDinczHJgfzjlV4vqG-3c1A/featured

QuiltCon - https://www.themodernquiltguild.com/quiltcon/quiltcon-home

Tara’s Exhibit at Quiltcon 2025: https://youtu.be/3w8v9M6d-EE

Michael Miller - https://www.michaelmillerfabrics.com/

Hoffman Fabrics - https://hoffmancaliforniafabrics.net/

Block Studies - https://tarafaughnan.com/pages/block-studies?srsltid=AfmBOop12ymWIjP4_mJ9gRrJGMZ__TpDPESA9s9tUtPQ0YnvV5vAIGSS

Clos Mirabel Retreat - https://tarafaughnan.com/products/clos-mirabel-deposit

Other Upcoming Events - https://tarafaughnan.com/pages/upcoming-events

Clos Mirabel - https://clos-mirabel.com/

Daisy Aschehoug - https://daisyaschehoug.com & https://warmfolk.com

Sheila Frampton Cooper - https://www.zoombaby.com/

Embroidered Journey - https://embroideredjourney.com/

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter's Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Thanks for reading How to Own a Revolutionary Craft Biz! This post is public so feel free to share it.

Authentically Attracting Your People - With Samantha Hoyt

Sam Hunter — Wed, 17 Sep 2025 10:01:06 GMT

#059 - Samantha Hoyt was a joy to talk to - two Sams collide to talk about all the things, and let me tell you, we discovered we have a lot in common. Sam is past the point of being anything other than authentically who she is (which is passionate about sewing, taking care of the planet, and a lot of other big hearted things), and as it turns out, that’s what brings people back to her sewing retreats year after year.

She is very much a maker, and makes a lot of her own clothes. She is intimately aware of the cost of fast fashion, especially the hidden costs to environment and to the people making the garments. She’s an advocate of us all to do better about keeping clothes out of the landfill.

Subscribe now

Show Notes

A Gathering of Stitches - https://www.agatheringofstitches.com/

Instagram - https://www.instagram.com/agatheringofstitches/?hl=en

Bernina 550 - https://www.bernina.com/en-US/Machines-US/Series-Overview/BERNINA-5-Series/BERNINA-550-QE

*Color: A Natural History of the Palette by Victoria Finlay: https://amzn.to/40pz8yB

*Worn - A People’s History of Clothing by Sofi Thanhauser: https://amzn.to/4kJYaQ6

*Affiliate link - I might make a commission but you don’t pay more

Where to find Sam Hunter:

How to Own a Revolutionary Craft Biz - www.revcraftbiz.com

Hunter's Design Studio - www.huntersdesignstudio.com

Embroidered Journey - www.embroideredjourney.com

Sam Hunter Art - www.samhunterart.com

The RevCraftBiz Podcast is a Quilt Talk™ product

Navigating the Gatekeeping - with Karlee Porter

Sam Hunter — Wed, 03 Sep 2025 10:02:41 GMT

#058 - Karlee Porter is a life-long artist, always going in her own direction. So it makes sense that when she turned to quilting, especially long-arm quilting, she took to doing it her way - and teaches other to follow their own inspiration too.

We talked about important industry things - like pricing according to the complexity of the pattern, and how to navigate (and not participate in) the gatekeeping that plagues most craft industries.

She also talked about creating her company Honest Fabric with very deliberate environmental considerations at the forefront, and a structure for paying its artist partners a very close second.

Subscribe now